Corporate training for your organization
IPCS Digital provides corporate training in the core concepts of digital marketing. With our live training solutions, we help companies and teams get the skills they need to succeed in the digital economy.
Developing a successful digital marketing plan is both an art and science. It involves the in-depth knowledge of what is in the plan, how to plan, utilizing the right resources, collaborating marketing skills, effectively communicating the plan, executing it, monitoring it and continuously updating the plan.
Participants of this program get an opportunity to develop core business skills and competencies in various functional areas; this would enable them to handle issues involving cross-functional areas.
This intensive course will look at the key considerations on how to build an online strategy and assess what the future has in store
This course will run through the acquisition tools (Search Engine Optimization, Search Advertisement, Google Ad words, affiliate marketing, content marketing, social media, mobile marketing, display advertising, analytics techniques, web analytics) as well as digital marketing management (web marketing team, in-house, web marketing plan, budgeting)
Provide guidance to think through advanced digital marketing strategies with a global and local perspective